Hey guys! Today I’m going to show you 5 real tips on how to get more followers on social media! Remember to like, comment and subscribe! Don’t forget to hashtag! Don’t forget to post at optimal timings! Don’t forget to follow/unfollow in order to get more people to view your profile! Don’t forget to…
Stop right there, friend.
Disclaimer: Everything in this post is solely my opinion and should be taken with a pinch of salt.
I’m a 19 year-old communications student (not planning to study that further after graduation). Throughout my time as a communications student, I’ve learnt quite a bit about social media. Contrary to the title of this post, I wholeheartedly think that social media is a very powerful tool. Its possibilities are endless. It has empowered so many like you and I to build ourselves, and that’s great! (BTW, I don’t mean ditch as in avoid social media. That’s why there’s quotation marks!)
I used to have a writing project that did pretty OK in my book. From nothing, I had 1000+ followers on Instagram, many collaborations, an active community and got published in an anthology. (Shut it down years ago though). That experience showed me how much social media had an impact.
However as cliche as it sounds, social media can sometimes do more harm and good. For aspiring artists, it can really be a huge blow.
The bane of social media? It can distract you from your true intentions.
What I mean by this, is the pursuit of perfection. I’m currently learning how to enjoy the process of painting. It’s not always easy.
At my very first attempt of mellowpaints, I found myself comparing my artwork to everybody else’s. From being excited and hopeful, I soon became jaded. The subconscious act of comparison discouraged me quite a bit. I wondered if I could ever do it, or if I should ever do it. Analysis paralysis was very real.
During my second attempt, I made it my new goal to chase after ‘perfection’. I made a very restrictive schedule for myself to paint in order to produce new content. I made trips to the art store to pick up canvases. I made sure to slot in time to photograph my pictures during the best time of day. I felt obligated to do this and that, in a very, very vain attempt to attain that standard of ‘perfection’. Throughout this period, I was on internship so I had a 9am to 6pm office stint. After that, I would force myself to paint.
Much like my first attempt, I became jaded. It wasn’t analysis paralysis that was affecting me now. It was the strong sense of being uninspired. For a while, I detested painting. Eventually, this only left me burnt out and unnecessarily tired. Thinking about it now, it’s such a shame knowing that I wasted so much time and effort on something… superficial.
This got me thinking. What was I doing with social media? What were my intentions?
Little did I know that for the past few months, I had myself sucked into the vortex of social media. Instead of focusing on the social (or sharing) aspect, I was focusing on media. Likes, followers, comments. The more my intentions became muddled, the more I found myself focusing on things that didn’t matter.
This is now my third attempt at mellowpaints. Currently, there’s only 70 followers on Instagram and 0 Facebook likes. I suppose as a fresh start, it isn’t too bad. I’m happy with what I’m posting and the rhythm of how things are going.
More importantly, I’m happy I realigned my intentions. Mellowpaints isn’t about getting followers or fame, it’s about sharing and being honest. Sure, nobody knows if it may actually skyrocket into something, but that’s besides the point. I think that it’s more important to share genuinely. It’ll bring things further than numbers ever will.
If by any chance, you want to start using social media to share your art, go ahead! I absolutely adore discovering new artists. It keeps me inspired to create. Social media has the power to open many doors. With your own voice, anything is possible.
Ditch social media for the wrong reasons, and use it for the right reasons. Don’t use numbers to define you in your art journey; and whatever happens, makes sure it never dampens your passion to create and document.
How has social media helped you as an artist? Let me know!